Episode 195 Speak the Audience’s Language with Robbie Samuels

195 Speak the Audience’s Language – Robbie Samuels

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Language, Objective, Entertain, Audience, Connection

195 Speak the Audience’s Language – Robbie Samuels


What is the best way to connect with an audience? Today’s guest will remind you why it’s vital to learn and speak the language of the audience in order to make a connection. He also shares why he works hard to entertain and engage his audience, all to provide amazing value to those who are listening.

Robbie Samuels helps his clients shift their mindset around relationship building so they discover new connections and business opportunities in the world around them … and know how to act on them. He has been recognized as a “networking expert” by Inc. and Lifehacker, and is the author of the best-selling business book Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences.

A professional member of the National Speakers Association, he has been speaking on the topic of inclusive networking for over a decade. As a consultant and coach, he shares how to create more inclusive and engaging connections. He is also the host of On the Schmooze, a podcast that features talented people sharing their untold stories of leadership and networking.

We’ll explore:

  • How Robbie uses objective and action when it comes to his audience.
  • The strategies Robbie uses to learn about his audience before speaking to them.
  • What Robbie wants from his audience, and why he makes it a priority to be entertaining.
  • A trick for getting the attention of an audience member who is fading out.
  • A time when Robbie gave a talk but did not know his audience.
  • The value of improvisation when speaking.
  • Robbie’s strategy for pivoting when the audience is not giving him what he wants.
  • Robbie’s three action words for speaking: engage, entertain, learn.

Interview Links


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