Step 1: Become the Speaker You Are Meant to Be
Step 2: Identify the Purpose of Your Talk
Step 3: Generate Bullet Points of Your Ideas
Step 4: Dig Deep into Each Point with Persuasive Techniques
Step 5: Connect the Dots
Step 6: Formulate Your Flow
Step 7: Captivate Your Audience
The fourth step in transformational speaking is to dig deep into each point using persuasive techniques. This involves framing, mirroring, influencing action, using fluid speech, and asking yes questions.
Use Framing to Influence Thought
Framing is how you give meaning to something. By choosing the right words and context, you can shape the audience’s perception. For example, saying “the glass is half full” frames you as an optimist.
Mirror the Audience
Know your audience well before you begin writing your talk. Allow them to see themselves in your narrative. This creates a strong connection and makes your message more relatable.
Influence Action
Create a sense of urgency or scarcity to persuade the audience to take action. Highlight the high demand or limited availability of something to make it more desirable.
Use Fluid Speech
Eliminate filler words like “now” and “so” from your talk. They can make your speech sound less professional and intentional. Instead, focus on delivering your message clearly and confidently.
Ask Yes Questions
When you ask questions that the audience can answer with a “yes,” they are more likely to be persuaded. This technique creates a sense of agreement and alignment with your message.
By digging deep into each point and using these persuasive techniques, you can make your talk more compelling and impactful.
New to transformational speaking? Start your journey with our FREE workbook. Download 7 Steps to Transformational Speaking and discover the path to impactful communication: 7 Steps Workbook
