253 Storytelling from the Heart – Robin Gelfenbien
12 Nov 2019

Vulnerability, Leadership, Storytelling, Heart, Audience

253 Storytelling from the Heart – Robin Gelfenbien

Summary

As a leader and a storyteller, the temptation is to project yourself as strong and invulnerable. Today’s guest reveals the power of speaking and leading from the heart. You’ll learn how to inject fun and creativity into your speaking and better connect with others as a human being.

Robin Gelfenbien is a NYC-based storyteller, writer and comedian whose told stories alongside luminaries like Hannah Gadsby and Trevor Noah. She’s also a two-time Moth StorySLAM winner who has performed on PBS, RISK! and Mortified.

Robin is the Creator and Host of the storytelling series and podcast, “Yum’s the Word,” that features her homemade ice cream cakes. The show has been named a New York Times Critic’s Pick and guests have included Tim Gunn, Joy Behar and more.

We’ll explore: 

  • What Robin calls herself the “Ambassador of Fun.”
  • Robin’s experience driving the Oscar Mayer Wienermobile, and what she learned from it.
  • How speaking from the heart makes you a good storyteller.
  • Robin’s storytelling and leadership role models.
  • The difference between a story and an anecdote.
  • Mistakes people make in sharing their story.
  • The best narrative talks Robin ever heard, and what she learned from them.

Interview Links

RobinGelfenbien.com

Connect with Robin on Facebook

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Connect with Yum’s the Word on Facebook

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Resources

The Big Talk Academy

FREE Ebook: 7 Step Formula for Fearless Speaking

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252 The Generous Storyteller – Antesa Jensen
05 Nov 2019

Leadership, Mindset, Storytelling, Generosity, Vulnerability

Summary

Storytelling and leadership are all about sharing—not only our stories, but who we are at our core. Today’s guest shares why this simple concept of generosity is so critical to great leadership and storytelling, and how to share more of yourself and your experiences with your audience.

Antesa Jensen is an emotional intelligence and human-centric innovation expert, specializing in evoking and conjuring the genius in others, potentiating personal and cultural entropy in organizations, and teaching leaders how to create brilliant teams through keynote speeches, bespoke transformational experiences, and 1:1 coaching.

We’ll explore: 

  • How storytelling can help us embrace our collective humanity and generate massive amounts of empathy.
  • Why great storytellers are generous.
  • The language of the body and vibration, and how it is related to storytelling.
  • How Antesa visualized her appearance on a TED stage.
  • What makes a great storyteller and leader.
  • How to reframe failure as learning and change your own story.
  • The difference between being vulnerable and being raw.
  • Why your thoughts are not the same things as your feelings.

Interview Links

AntesaJensen.com

Connect with Antesa on Facebook

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Resources

The Big Talk Academy

FREE Ebook: 7 Step Formula for Fearless Speaking

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251 The Best Storytellers are the Best Listeners – Ann Kowal Smith
29 Oct 2019

Listening, Storytelling, Audience, Leadership, Vulnerability

Summary

Storytelling is not one-way communication. Instead, it involves a great deal of listening, whether you are telling a story on a stage or with your team in the workplace. On this episode, our guest reveals why listening is such a vital part of storytelling, and how to use it as a tool to invite people into powerful stories.

Ann Kowal Smith is the Founder & Executive Director of Books@Work, a workplace program that builds community and deepens social connection to support inclusive, productive, and collaborative organizations. Books@Work’s novel approach has been recognized in the Harvard Business Review and Forbes, honored by the National Book Foundation, and discussed on WBUR’s On Point.

We’ll explore: 

  • How to use stories to create opportunities for you and your team to see each 
  • How a story can trigger your own stories, and how your own stories and then in sharing your own stories, you begin to see things in your leadership style that needs some work.
  • Why listening is so vital to leadership.
  • How to be a great storyteller and leader in your everyday life.
  • Ann’s role models in storytelling and leadership.
  • Why vulnerability makes a great story.
  • The biggest mistake leaders make when telling their story.

Interview Links

BooksAtWork.com

Connect with Ann on LinkedIn

Follow Ann on Twitter

Follow Books@Work on Twitter

Resources

The Big Talk Academy

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

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250 Audience-Centered Storytelling – Bill Carmody
22 Oct 2019

Storytelling, Audience, Engagement, Speaking, Vulnerability

Summary

Our stories and speaking begin with us, but they end with the audience. On this episode, we’ll explore how to powerfully impact audiences by focusing on their needs. You’ll also learn about the connection between storytelling and the right side of the brain, story archetypes, vulnerability, and much more.

Bill Carmody is the founder and CEO of Trepoint, a 22-year digital marketing veteran and TEDx speaker. His purpose in life is to be an inspirational leader who enjoys solving problems and creating breakthroughs for those brave enough to build a better future.

We’ll explore: 

  • How the right side of the brain is connected with storytelling.
  • How to become audience-centered by knowing where they are coming from.
  • The 5 story archetypes.
  • The value of asking open-ended what, how, and why questions.
  • How to use the 7-second rule to help your audience become engaged.
  • Why the greatest leaders are audience-centered, and how to use this principle in public speaking.
  • How to consciously weaving words together to make an impact on the audience.
  • Why vulnerability makes a great story.
  • How Bill prepared for this conversation with “I am enough.”
  • The biggest mistakes leaders make in sharing their story.

Interview Links

Book a free coaching session with Bill

Trepoint.com

Follow Bill on Twitter

Resources

The Big Talk Academy

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

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Connect with Tricia Brouk on Facebook

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249 Leadership & Storytelling: One and the Same
15 Oct 2019


Leadership, Storytelling, Speaking, Communication, Community

Summary

As a speaker, you have an amazing tool at your disposal. This tool can create community, inspire new ways of thinking, and help you make a powerful impact on your audience. On this season of The Big Talk, we’ll look at the power of storytelling and how it is an indispensable tool for leadership. In this episode, Tricia shares her story of taking stages, and why storytelling and leadership are one and the same.

We’ll explore: 

  • How Oprah Winfrey, Heidi Schreck, and Maya Angelou took the stage asked us to create new stories.
  • The story of how I took my first stages and my first audition with Lucinda Childs.
  • Why I said no to playing the lead role in “Einstein on the Beach.”
  • The importance of deeply understanding communication in order to be captivating.
  • Why we are all capable of having great impact on the world.
  • The power of stories to give groups a shared experience.

Resources

The Big Talk Academy

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

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TriciaBrouk.com

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204 Leave an Opening for Action – Janet Zaretsky
09 Oct 2018

Audience, Questioning, Relationships, Equality, Ask

204 Leave an Opening for Action – Janet Zaretsky

Summary

The end result of speaking to an audience is to bring about change. Today’s guest shares amazing insights that will help make your talk more actionable by making it relevant, simple, and inspiring.

Janet Zaretsky is a master professional coach, author, and speaker who helps people unleash their brilliance, confidence, and visibility in the world. Janet has worked with over 32,000 people in the past 22+ years. She is a powerful advocate for ending the gender gap, both in pay and influence. Her work with women has led her to be a frequent contributor to Forbes. She is also the author of Where’d My Confidence Go … and How Do I Get it Back?

She is an International Coach Federation member, Enhanced Conversational Intelligence Coach, Certified in Behavioral Style Instruments, graduate of Coach U, and former senior program leader for Landmark Worldwide.

We’ll explore:

  • Janet’s audience, and why she focuses on those committed to ending the gender gap.
  • How Janet uses inquiring and questioning to learn about her audience.
  • The value of videoing yourself, as well as the audience, during your talk to get helpful feedback.
  • Why it’s important to know whom you’re talking to.
  • What Janet wants from her audience, and why she focuses on making it relevant, actionable, and simple for people.
  • Janet’s strategy for pivoting when a talk is not going well.
  • Janet’s three action words in speaking: empower, inspire, be unmessable with.

Interview Links

JanetZaretsky.com

Email Janet

Connect with Janet on Facebook

Connect with Janet on LinkedIn

Follow Janet on Twitter

Brilliant You Podcastwith Janet Zaretsky

 

Resources

 

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

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Follow The Big Talk on Twitter

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TriciaBrouk.com

 

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  • Nobody goes through this life alone. @janetzaretsky #relationships
  • It takes us being willing to look from both sides, and being willing to inquire and #question, to #change anything. @janetzaretsky
  • I want my #message to impact them in a way that positively impacts the quality of their life, and life itself. @janetzaretsky #speaking
203 Knowing Your Audience from A to Z – Vanessa Horn
04 Oct 2018

Marketing, Audience, Research, Sales, Business

203 Knowing Your Audience from A to Z – Vanessa Horn

Summary

Nothing is more important in the speaking process than knowing your audience. Today’s guest reveals her process for learning about her audience through a variety of strategies—all the way from initial research up to the second you walk on stage. You’ll come away with useful tips for speaking, sales, and business strategy.

Vanessa is the CEO of Vanessa Horn International, a global business and personal development company and marketing agency. She is a sought after speaker, business coach, and the author of the books I’ll Have What She’s Having!® and Profit With Honor.

She has worked with over 20,000 purpose-driven entrepreneurs to help them build successful businesses working just four hours a day. Her expertise is helping you create high-end clients and multiple six-figures online without having to blog, do social media, have a website or any of the traditional busywork most entrepreneurs think they have to do. She is all about creating big impact and income from a place of grace and ease.

We’ll explore:

  • Vanessa’s audience, and how she learns about them.
  • How Vanessa helps her audience and how she helps them use speaking to build their business.
  • Why it’s important to know whom you’re talking to.
  • The 3 key parts of the sales process.
  • The importance of market research.
  • What Vanessa wants from her audience, and tactics she uses to achieve it.
  • The value of reverse-engineering your talk so it builds to the audience take action.
  • The easiest way to be in the top 5% of earners in the speaking industry.
  • A time when Vanessa did not connect with her audience, and what she learned.
  • Vanessa’s three action words in speaking: inspire, empower, attract.

Interview Links

VanessaHorn.com

Elite Entrepreneurs Facebook Group

Connect with Vanessa on Facebook

Connect with Vanessa on LinkedIn

Follow Vanessa on Twitter

Follow Vanessa on Instagram

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

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TriciaBrouk.com

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202 Getting Clear About Your Audience – Sophia Remolde
02 Oct 2018

Feedback, Audience, Clarity, Connection, Inspiration

202 Getting Clear About Your Audience – Sophia Remolde

Summary

What is the best way to identify your audience and get clear on whom you’re speaking to? Today’s guest talks about this process, which began by looking within herself and then getting feedback from others. Her process and strategies will help you get clear on your audience as well.

Sophia Remolde is the bestselling author of Phase Out: The Secret Guide to Finding Work that Frees Your Soul. Sophia believes creativity is the very spark of human enlightenment; her mission is to free that energy and awaken a wildfire of consciousness. Sophia guides spiritual creatives on pilgrimages so they can uplevel in their businesses, heal their lives, and change the world.

We’ll explore:

  • Sophia’s audience—spirit-centered creatives—and how she defines “creativity.”
  • How she discovered her audience by first looking within herself, then getting feedback from others.
  • Why it is important to know whom you’re talking to.
  • What Sophia wants from her audience, and how she goes about getting it.
  • How to pivot when you are using a tactic that is not working.
  • Sophia’s three action words in speaking: spellbind, enlighten, empower.

Interview Links

LobsterBird.com

Get your FREE copy of Sophia’s book Phase Out

Connect with Sophia on Facebook

Connect with Sophia on LinkedIn

Follow Sophia on Twitter

Follow Sophia on Instagram

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

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TriciaBrouk.com

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201 Move Your Audience to Growth – Marla Mattenson
27 Sep 2018

Observing, Audience, Growth, Stories, Vulnerability

201 Move Your Audience to Growth – Marla Mattenson

Summary

Today’s guest reminds us that our role as speakers and communicators it not just to convey information. It’s to help people grow and transform their lives. She shares how she has helped people pursue personal growth, make deeper connections, and move them to action.

Marla Mattenson is a relationship and intimacy expert specializing in coaching couples in business together with a desire to learn how to take their drive for success and growth mindset in business and apply it to invigorate their relationship.

Using her neuroscience and mathematics background, Marla is uniquely gifted at working with couples to transform their negative habitual patterns. Marla writes a weekly relationship column for Entrepreneur.com because the hidden power of successful businesses are the stable, loving relationships behind the scenes.

We’ll explore:

  • How Marla learns about her audience, and what she has learned through the power of observation.
  • Why it is important to know whom you’re talking to.
  • What Marla wants from her audience, and whether that changes.
  • How she helps her audience to grow.
  • A time when Marla gave a talk but did not know what her audience wanted, and how she switched tactics.
  • How to use body language and visual cues to determine what people are really trying to say.
  • Marla’s three action words for speaking: arouse, translate, innovate.

Interview Links

MarlaMattenson.com
Connect with Marla on Facebook

Connect with Marla on LinkedIn

Follow Marla on Twitter

Follow Marla on Instagram

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

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TriciaBrouk.com

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200 Know Their Pain Points and Create the Solution – John Lee Dumas
20 Sep 2018

Entrepreneurs, Business, Avatar, Struggle, Solutions

200 Know Their Pain Points and Create the Solution – John Lee Dumas

Summary

What is the source of your content? Our guest today shows you how to develop an ideal audience member and let them show you the way. By listening to their problems and pain points, you will be able to create solutions for them. 

John Lee Dumas is the host of Entrepreneur ON FIRE, awarded ‘Best of iTunes’, where he interviews the world’s most successful entrepreneurs seven days a week. With over 2,000 interviews, 1.3 million monthly listens, and an annual revenue well over seven figures, John is just getting started on his entrepreneurial journey.

We’ll explore:

  • John’s audience: people who are getting, going there, or already there as successful entrepreneurs.
  • Why John has developed an avatar for his business, and how that avatar guides John in making decisions about products and services.
  • Why it is important to know whom you’re talking to.
  • What John wants from his audience.
  • Why you should not try to solve every problem out there.
  • A time when John spoke but did not connect with an audience, and what he learned.
  • John’s three action words: productivity, discipline, focus.

Interview Links

EntrepreneursOnFire.com

Follow John on Twitter

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

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TriciaBrouk.com

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