175 Helping Your Audience Get Past Their Blocks – John Burgard
28 Jun 2018

Music, Humor, Audience, Blocks, Speaking

175 Helping Your Audience Get Past Their Blocks – John Burgard

What do music, workouts, and public speaking have in common? Today’s guest has the answer. He shares how his unusual background and uncommon approach helps him equip his clients and audience members to get past their blocks.

Johnny B is a personal trainer who started his business Relentless PT, incorporating personal training, nutrition, and life coaching. Before this, he was a musician for years, getting over 200 songs published and being played internationally on everything from MTV, Discovery Channel, and Access Hollywood. 

He spent a short time working with the New Orleans film scene, scoring some short films and working on screenplays. Before all that, his “demons” were born when, at age thirteen, he lived with runaways, where he endured years of mental and physical abuse. He has a million stories of that era of his life that he still carries with him, and the scars on his back to prove it.

We’ll explore: 

  • The similarities between personal training and being a part of a band.
  • How Johnny B.’s unusual background taught him how to survive.
  • Johnny B.’s strategies for learning about his audience.
  • Why it’s important to know whom you’re talking to.
  • What Johnny B. wants from an audience that he wants to inspire.
  • The connection between success in the gym and success in life.
  • The value of humor in breaking the ice with your audience.
  • Three words Johnny B. uses to get his objective: achieve, educate, validate.

Interview Links

RelentlessPT3.com

RelentlessLC3.com

Connect with John on Facebook

Connect with Relentless PT on Facebook

Follow Relentless PT on Instagram

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

Connect with Tricia Brouk on LinkedIn

Follow The Big Talk on Twitter

Follow The Big Talk NYC on Instagram

TriciaBrouk.com

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174 How to Engage Your Audience – Heather Monahan
26 Jun 2018

Connection, Relationships, Audience, Engagement, Innovation

174 How to Engage Your Audience – Heather Monahan

Summary

Every audience is different, and an effective speaker cannot blindly approach every audience the same way. Today’s guest shares her secrets for learning about her audience and crafting an experience that they will respond to.

Having reached the C-suite in media with over twenty years of successful leadership experience, Heather Monahan is a women’s empowerment expert and founder of Boss In Heels. She is a social media influencer, keynote speaker, Glass Ceiling award recipient, author of Confidence Creator and brand ambassador for Perry Ellis International’s female brand, Rafaella. 

We’ll explore: 

  • Why Heather has shifted her focus to the university audience.
  • Several methods Heather uses to learn about her audience.
  • Why it’s important to know your audience and pivot to reach them in a way that they will respond to.
  • What Heather wants from her audience.
  • The importance of understanding what motivates and drives your audience, and speaking to that in order to accomplish your goal.
  • A time when Heather gave a talk but did not know her audience.
  • Heather’s three action words for speaking: elevate, describe, innovate.

Interview Links

Confidence Creator by Heather Monahan

HeatherMonahan.com 

Connect with Heather on Facebook

Connect with Heather on LinkedIn

Follow Heather on Twitter

Follow Heather on Instagram

Heather’s YouTube channel

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

Connect with Tricia Brouk on LinkedIn

Follow The Big Talk on Twitter

Follow The Big Talk NYC on Instagram

TriciaBrouk.com

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173 Inviting Your Audience to Join the Dream – Gareb Shamus
21 Jun 2018

Audience, Community, Trust, Future, Engagement

173 Inviting Your Audience to Join the Dream – Gareb Shamus

Summary

As a speaker, you are not only asking people to listen to your ideas. You are ideally inviting them to join something much bigger than one person. Today’s guest shares how he invites his audience to join a movement that has grown exponentially over the years, and how you can put these strategies into practice.

Gareb Shamus is the founder of the country’s largest producer of Comic Cons. Gareb started ACE Universe to produce more immersive and fan engaged Comic Cons in arenas with stars like Gal Gadot (Wonder Woman), Chris Evans (Captain America), and Tom Holland (Spider-Man). Gareb started, and published for over twenty years, Wizard and ToyFare—award-winning magazines that have transformed the superhero and character-based genre worldwide.

Gareb is also an American contemporary painter and part of New York’s emerging art world. His paintings are noted for breaking the “third wall” with their three-dimensional textures and use of a proprietary painting technique designed and developed to provoke conversation by reaching out to the viewer.

We’ll explore: 

  • The group of people who Gareb considers his audience, and how he learns about them.
  • The value of observing, asking questions, being open to what is going on.
  • Why it’s important to know who your audience is.
  • What Gareb wants from his audience, and how he helps them engage and participate.
  • How Gareb thinks much further out than most speakers and communicators.
  • Why people need to feel like they are part of the process.
  • Gareb’s involvement in the superhero and Comic Con community.
  • A time when Gareb was speaking to people and did not know his audience.
  • Gareb’s action words for speaking: discover, engage, community.

Interview Links

ACEUniverse.com

Connect with Gareb on Facebook

Connect with Gareb on LinkedIn

Follow Gareb on Twitter

Follow Gareb on Instagram

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

Connect with Tricia Brouk on LinkedIn

Follow The Big Talk on Twitter

Follow The Big Talk NYC on Instagram

TriciaBrouk.com

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172 Learning About Your Audience in Advance – Aimee Barr
19 Jun 2018

Audience, Questions, Speaking, Observe, Ask

172 Learning About Your Audience in Advance – Aimee Barr

Summary

You cannot serve and connect with your audience without first knowing them. Today’s guest shares practical, actionable strategies for uncovering information about your audience that will help you motivate, inspire, and encourage them.

Aimee Barr, LCSW is a psychotherapist with private practices in Williamsburg, Brooklyn and Union Square, Manhattan. Her practice specializes in supporting adults navigate their toughest life transitions such as career changes, divorces ,and break-ups. She has a Master’s Degree in Social Work from Fordham University and a Post-Master’s Certificate from The National Institute of the Psychotherapies (NIP). 

She has spent many years as a sexual assault response team volunteer and is currently a board member of ARISE foundation, which is a charity based in New York City and London. It is founded on the belief that more should be done to support grass-roots anti-slavery networks. When she is not seeing clients, she works on employing mindfulness and self-acceptance in her own everyday life. She has been featured in The Huffington Post, Well + Good, Monster, and is a frequent lecturer at Fordham University.

We’ll explore: 

  • Aimee’s main goal in working with clients, and who her primary audience is.
  • The importance of having a clear objective, and how you are going to get it.
  • How Aimee learns about her audience at Fordham University.
  • Why it’s important to know your audience.
  • What Aimee wants from her audience right now.
  • How Aimee goes about getting her objective (awareness): ask, observe, investigate.
  • A time when Aimee gave a talk but did not know her audience, and what she would do differently now.
  • Aimee’s action words for speaking: inspire, motivate, encourage.

Interview Links

AimeeBarrLCSW.com

Connect with Aimee on Facebook

Follow Aimee on Instagram

Follow Aimee on Twitter

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

Connect with Tricia Brouk on LinkedIn

Follow The Big Talk on Twitter

Follow The Big Talk NYC on Instagram

TriciaBrouk.com

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171 Playing Your Position with the Audience – Alan Stein, Jr.
14 Jun 2018

Audience, Speaking, Relationships, Tribe, Influence

171 Playing Your Position with the Audience – Alan Stein, Jr.

Summary

Not every speaker is a great fit for every audience. It takes a special communicator to stay within his or her lane and realize when they are not a good fit for a particular tribe. Today’s guest will help you play your position, stick with your strengths, and make an impact by serving your audience in a way that reaches them best.

Alan Stein, Jr. is a father first. Then, in no particular order… he is a coach, consultant, speaker and author. Alan improves organizational performance, cohesion, and accountability through captivating keynotes, interactive workshops, and personalized coaching.

We’ll explore: 

  • Why parenting is Alan’s first priority.
  • How to get your audience to give you want you want.
  • What to do when you find out your audience is not your “tribe.”
  • What Alan wants from his audience, and what to do if that changes.
  • How Alan relates to his audience on a personal and does not talk down to them.
  • Alan’s strategies for getting his kids to go to bed, and how you can apply the same strategies with a client.
  • Alan’s three action words in speaking: share, challenge, encourage.

Interview Links

AlanSteinJr.com

Connect with Alan on Facebook

Connect with Alan on LinkedIn

Follow Alan on Twitter

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

Connect with Tricia Brouk on LinkedIn

Follow The Big Talk on Twitter

Follow The Big Talk NYC on Instagram

TriciaBrouk.com

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170 Feedback Helps You Connect with Your Audience – Farnoosh Torabi
12 Jun 2018

Finances, Feedback, Audience, Connecting, Information

170 Feedback Helps You Connect with Your Audience – Farnoosh Torabi

Summary

Speaking is not a one-way street where information flows from you to the audience. Today’s guest shows you how asking for feedback from your audience—whether it’s a podcast, live, or other type of audience—helps you connect and serve them better.

Farnoosh Torabi is one of America’s leading personal finance authorities—hooked on helping Americans live their richest, happiest lives. From her early days reporting for Money Magazine, to hosting a primetime series on CNBC and writing monthly for O: The Oprah Magazine and Mint.com, she’s become a favorite go-to money expert and friend.

Millions of Americans tune into Farnoosh’s award winning podcast, So Money, which made its debut in January 2015. On the show she interviews leading experts, authors and influencers—from Tony Robbins to Robert Kiyosaki, Margaret Cho, and Tim Gunn—about their financial perspectives, money failures, and habits. She also answers listeners’ personal financial questions each week.

We’ll explore: 

  • All about Farnoosh’s audience So Money podcast audience.
  • Why it’s important to know who your audience is.
  • What Farnoosh wants from her audience.
  • Why you should never give your audience handouts to look at while you’re speaking.
  • A time when Farnoosh did not connect with an audience, and why asking for audience feedback would have helped her be more effective.
  • Action steps to take when you are not connecting with your audience.
  • Farnoosh’s three action words in speaking: inform, advocate, dare.

Interview Links

Connect with Farnoosh on Facebook

Follow Farnoosh on Twitter

Follow Farnoosh on Instagram

SoMoneyPodcast.com

Resources

FREE Ebook: 7 Step Formula for Fearless Speaking

Follow Tricia Brouk on Twitter

Connect with Tricia Brouk on Facebook

Connect with Tricia Brouk on LinkedIn

Follow The Big Talk on Twitter

Follow The Big Talk NYC on Instagram

TriciaBrouk.com

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EO FIRE
11 Jun 2018

Link to EO FIRE podcast: EOFire.com/podcast/triciabrouk/

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Bob Burg Interview
11 Jun 2018

http://thegogiver.com/2017/07/074-just-say-yes/

Segment Set up:

Saying yes, can be terrifying, but if you say yes, you might be surprised at what is possible. I have been able to start a successful business in less than nine months by simply saying yes to every unknown possibility, rolling up my sleeves, doing my homework, surrounding myself with the right team, and trusting that if yes leads to failure, I can always get back up, dust my self off and say yes to the next unknown. 

I earned the trust of people because I value myself and then give value to others.

What does saying yes mean to you?

To me saying yes means allowing room for possibility. It means giving myself permission to try and to fail, while knowing I’ll be changed afterwards having learned something new.

From the Go Giver You get what you expect. What you focus on is what you get.

  1. When was the first time you realized the power of saying yes?
  • This first time was when John Turturro asked me if I would choreograph his feature film, Romance and Cigarettes, I said matter of factly, yes. I had not choreographed anything except in my college comp class, but I knew I could do it, I knew I would do it. So I went home and learned the music and made the steps and choreographed my first feature film leading me to a career of directing, writing and choreographing film, tv and theater. And I got to work with James Gandolfini, who became a dear friend, Susan Sarandon, Kate Winslet,etc.
  • The second time yes changed my life, was when Petra Kolber asked me to direct her TEDx. I figured it would be just like directing any other one woman show, but I didn’t know how amazing it would be or that it would take me down the road of starting a new business.
  • And the third big one, was when John Lee Dumas suggested I do a 5 episode podcast series, so people could learn about my process. I’ve just finished editing season five of The Big Talk and now have 102 episodes in the can. That was less than one year ago.  I had no idea how to create a podcast series. It was an awesome learning experience that I love and it’s all because I said yes.
  1. Has saying yes ever backfired?

Absolutely, I said yes to  a project that in my gut I knew was not right. I had a feeling about it from the beginning and I didn’t listen to my gut. This is an important lesson. Saying yes, means being open and taking risks, not being stupid or putting yourself in risk. This project ended up costing me in legal fees and the loss of my work simultaneously.

  1. What if you say yes to something that you aren’t fully prepared for?

Run, don’t walk to the nearest computer. Start doing your research, your note-taking and learn fast. Be ready to deliver and deliver hard. You have one chance when you say yes to something you aren’t ready for, so you MUST over deliver, so you are the one they call next time and you can say yes fully confident in your ability.

  1. How does saying yes relate to your business The Big Talk and directing public speakers?

Saying yes to possibility has led to me where I am right now with The Big Talk. I decided to say yes to directing public speakers, I said yes to becoming a podcast host, I said I should become a TEDx organizer. I said yes, I’ll be on a panel at your event, even though I’ve never been on a panel before, which led me to meet  the woman who’s hosting the Art of The Big Talk event in NYC in November. I met Jamie Broderick by saying yes to the introduction, not knowing where it would end up and she is now my co-produce of TEDxLincolnSquare.  She introduced me to you, Bob and you said YES to being on The Big Talk. And now I’m here with you. All because of saying yes to one introduction.

I feel like yes is a lot like giving. When you say yes from an honest and sincere place, it plants seeds of kindness and community. That’s giving value

  1. How can we apply saying yes in our lives without it being overwhelming?

Know what you are saying yes to. And if it’s out of guilt, think again. If you’re yes is  for someone else’s benefit, that’s okay, but make sure you are comfortable with what you are saying yes to, and if there is some fear, it’s all good.

  1. People always talk about boundaries and how being comfortable with saying “no” is so important. What would you say about that?

I think saying no to an invitation to a dinner party is absolutely the right thing to do, if you are spread thin. I say no to invitations all the time because I go to bed very early during the week and I know that if I’m out late on a weekday I’m not at the level of productivity I want to be at, so I’ll say no.

What I say yes to are my needs in that moment. It may sound like I’m saying no to an invitation to the theater, but I’m really saying yes to getting a good night sleep and kicking butt the next day.

  1. How can we apply saying yes to our daily lives?

Wake up and say, yes, I’m gonna hit the gym. Say yes, to how amazing you are each day. Say yes to a project that is out of your comfort zone and blow it out of the water. Say yes to trying something new. Say yes to going on a date with someone you may not normally date, you may find your life partner.

Say yes to having the biggest life possible, because your happiness will create happiness in others. And when you say yes in business, people will be attracted to you by your willingness to say yes and your ability to back it up with expertise.

Career Passport podcast
11 Jun 2018

 https://itunes.apple.com/us/podcast/the-career-passport-podcast/id1232242938?mt=2

Instagram

I spoke with Jill Ozovek on @thecareerpassport podcast this week about why public speaking can catapult your career, and how to get started. Get more info and a listen here: https://thecareerpassport.com/043/ 

Facebook

I loved chatting with @JillOzovek of The Career Passport Podcast this week about why public speaking can catapult your career, and how to get started.  Get more info and a listen here: https://thecareerpassport.com/043/  

LinkedIn

This week I spoke with @JillOzovek’s @thecareerpassport podcast about about why public speaking can catapult your career, and how to get started. Get more info and a listen here: https://thecareerpassport.com/043/  

Twitter

Chatting with @jozovek about why public speaking can catapult your career, and how to get started on #TheCareerPassportPodcast this week >Listen Here: apple.co/2zJfHD5